WARNER BROS: FOCUS Social Media
Social Assets • Animated Gifs • Creative Direction • Project Management
After successfully executing Domestic and International digital campaigns for the theatrical release of FOCUS, Pixelette was tapped to deliver social assets in support of the Home Entertainment release. We provided the concept, copywriting, design and execution for dozens of Static and Animated social ads. Our team connected directly with fans of the film to use their tweets in social assets.
I lead the brainstorm and pitch process, as well as creative directed the assets.






